“Florentine Plaster”

The incredible Florentine plaster is an easy, yet gorgeous faux finish technique. Still, after about twenty years, one of the best sellers. FP looks like a multi layer technique, but is not. Production is fast, easy and can not be compared to other textured techniques, due to inexpensive application. Contemporary, modern or electic, take your pick, Florentine Plaster will always be the "talk of the party"

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Welcome to My Home

Hello and Welcome!! My name is Heidi and one of my passion is faux painting. However, there are otherpasions and I live them daily. Take your pick. Interior design, decorating on the shabby side, gardening, herbs, fashion, culture and and last but not least "Style". In my world, the day should have 48 hours and more.

I am here to share some of my adventures with you, because I love to share and teach. I hope that you come by often and stay a while. Thank you for sharing your time with me.

Thursday, April 8, 2010

Growing a Cash - Cow... Marketing 102

10:40 AM   ,   No comments

Welcome to the latest blog on marketing your business.Yesterday I mentioned the S.W.O.T. analysis. I was exhausted  when I got done. Looking at the outcome made me hopeful and scared at the same time.Most of all it,  took lots of blood, sweat and tears. BUT  IT'S DONE!!!!!Where do I go from here? I want to develop a Cash-Cow and you are invited to join me..  Any idea can grow into a business. However, you must find the "GAP"...

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Tuesday, April 6, 2010

I Heard It Through The Grapevine.......

1:55 PM   ,   No comments

Hopefully s you received the last newsletter a couple of weeks ago. I talked about some really cool and  "FREE MARKETING TIPS And TRICKS". The subject is so gigantic, that I  decided to blog about about it, not to faux get about it! Blogging also gets my creative juices going and like you I need to evaluate my situation and do some work.It's Marketing Time!Times are tough, so it seems. All I hear are sad stories, really sad. Decorative artists all over the United States  have given up, taken different jobs or just waiting for the...

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Thursday, April 1, 2010

What's up with this blog??????

12:02 PM   ,   No comments

Not too much.... ObviouslyIt's taking a me huge amount of time teaching classes,  re-vamp a boring  and  not so user-friendly  website, promote  an awesome up-coming  Trompe l'oeil class, keep my designs up-dated, continue to educate myself, research new trends, and figure out what must be done next. In addition, carving out a few moments for a "Life" I don't  have. (Not able do this one as of yet)I have a lot to say (many of you know) . As a typical ADD artist my brain harbors thousands of ideas but time is...

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